Constantly operating research of pharmaceutical products consumption volumes in the retail market of Ukraine.
- volumes of all pharmaceutical products in money and packaging
- Data extrapolation from the representative sample to the general population.
- Cluster analysis.
- Hierarchical models.
- Medical commodities;
- Children Nutrition;
- Dietary supplements;
IV. Research geography -
Ukraine national level
- 25 regions
- 45 cities
- city areas
- Dynamic territories in Geomarketing system, corresponding to medical representatives responsibility areas
- consumption volumes in money and natural terms, sell-out and sell-in prices, DDD, numeric and factored penetration and Share of retail selling outlets
- Grouped by brands, corporations, manufacturers, АТС classification, NFC, EphMRA, INN, OTC/Rx.Category classification – Dietary supplements, Cosmetics, Medical commodities, Children Nutrition;
- Cumulative − MAT, YTD, MQT;
- Comparative – previous period growth, same period of last year
- Share – market share, share in competitive groups, etc.
Data update rate:
Information reporting term:
Data reporting form
- Internet-access for an unlimited number of users in the QlikView dashboard interface
- Ability to split access level
- Comparative groups supporting